The 4 Biggest Mistakes We See In Dental Websites

If you’re not getting the results you want from your website, don’t blame the internet. You’re probably making a few of these simple mistakes that we frequently see in dental websites. Do a little housekeeping and you should see a … Continued

5 Ways for Your Law Firm to Generate More Clients Through Online Marketing

When prospects search, compare and choose a lawyer online – your firm needs to stand out. Within moments of landing on your site, prospects are already judging your firm based on a number of factors – including design, content and … Continued

In Brands We Trust

It’s no secret that consumers are willing to pay more for “name” brands, but studies have shown that recognizable brands can literally trigger neurological reactions that produce strong patterns of activity in the part of the brain associated with positive … Continued

What is Search Engine Optimization (SEO) and Can it Help Your Business?

Search Engine Optimization is a general term used to describe efforts to improve your ranking on search engines such as Google and Yahoo. It can be very important in attracting new customers but you can run into problems making SEO … Continued

How to Stop Selling on Price and Start Winning on Value

Small businesses offer a special value to their customers and community. In addition to being a local source of expertise in their industry, they are also able to quickly adapt to the needs of their customers and offer them that … Continued

3 Easy Ways to Use Copywriting to Get Your Customer’s Attention

We’ve already discussed what copywriting is and the impact it can have on your business in a previous post. Now we’re going to discuss 3 quick and easy ways to write copy that interests your customers. Communicate in terms of … Continued