Slipacoff & Associates is a Sarnia, Ontario-based dental practice that offers a wide variety of services to patients in its two area locations.
The goal for Slipacoff & Associates’ print marketing was simple – to educate the market, including current and prospective patients, and enabling them to make educated decisions about their dental health. Because the practice has multiple locations, it was necessary to ensure all patients and prospective patients at all locations receive the same print branding no matter what location they ultimately decide to visit.
After meeting to get a better understanding of Slipacoff & Associates’ goals and print marketing needs, Kone Marketing was contracted to produce the following elements:
Branded business cards, letterhead and folders were designed to create a cohesive brand that set Slipacoff & Associates apart from other dental practices in the area.
Printed service and treatment sheets were also created as “takeaway” items for patients and prospective patients to review on their own time and make more informed decisions.
Kone Marketing understood the importance of creating a brand that exemplified Slipacoff & Associates’ long experience in serving the community. By creating branded print materials that exuded knowledge, experience and caring, Kone Marketing was able to set Slipacoff & Associates apart from other dental practices in the area.