When we first started working with McGill’s Tree Movers, they were not only a brand new company, they were also pioneers in bringing a new industry to Sarnia, Ontario. In addition to designing their logo and business cards, Kone Marketing also worked with McGill’s in the design of their website. McGill’s Tree Movers wanted a simple website that could work in conjunction with their efforts in educating the community about their unique business. Also important to McGill’s was that the website reflected the rustic and earthy feel they wanted for the brand.
The combines a earth tone colour palette with organic illustrations to capture the look McGill’s wanted. It answers the key questions McGill’s customers typically ask, how, why and for whom, while providing a photo gallery that demonstrates the exact process. Finally, to compliment McGill’s efforts at trade shows, the website is responsive so that visitors to their booth could visit their site and submit their information from their phone.