Kone Marketing's Work:

The Brief

Brodylan White is in the business of providing a wide-range of management services to the company’s pool of customers. For a long time, Brodylan White had been managing most of its paperwork and recording the old-fashioned way: by-hand. This manual work was causing issues with productivity and services standards – not to mention it was very tedious for staff.

Management at Brodylan White decided that they needed a modern, web-based system that would allow employees to be more productive and reflect the high standards of service customers have come to expect. Because Brodylan White’s business covered many aspects of property management, each part of the system needed to “mesh” with the others.

The company’s search for a solution brought them to Kone Marketing. After carefully listening to Brodylan White’s needs and goals, Kone Marketing developed the Home Plate Business System: a comprehensive business management system (BMS) that could handle nearly every service element Brodylan White offered. Included in the BMS was the ability to manage:

  • Maintenance
  • Rent
  • Expenses
  • Employee/Internal Communications
  • Sales Pipelines
  • Tenant Maintenance Requests
  • Customer Account Reporting Tools
  • Online Rent and Fee Collection

As part of the overall solution for Brodylan White, Kone marketing also built an outward-facing site that operated as a sales tool. The site was designed on a responsive framework to allow a greater number of users using a wide variety of devices and operating systems. Furthermore, the public facing site stays up to date in real time based on how the properties are managed by Brodylan’s staff.

Now, thanks to Kone Marketing, Brodylan White has a BMS that allows them to focus their time on serving customers and minimize the time spent managing data.

Project Details

Brodylan White Property Management
Launch date:
February 27, 2014
Mobile, Web Apps, Websites
Property Management
Business System Intranet Members Only Password Protected Property Management Symfony2
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